For most venue operators, the fans who attend their games are largely anonymous. Gaining visibility into fans is a security and fan experience imperative. Venue operators, technology providers and venue architects must work together to achieve this goal.
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Developed using their sports-tech market intelligence software, the Sports Innovation Lab Sports-Tech Market Trend Overview Report demonstrates the complexity of a rapidly growing industry
If you're in sports media and not paying attention to Fortnite, you better start.
Effective analysis depends on accurate measurement. We took a trip to MIT to see what the engineers there are cooking up?
The traditional sports agency is looking less traditional, and these are the areas where agencies will need to focus to stay current.
Technologies like 5G, AR, and mobile ordering transform a stadium into a Smart Venue. New technologies aren’t the only thing growing, the threats are too. Smart Venues find themselves confronting a host of new threats like drones, hacks and scalper bots.
There's a new corporate leadership position focused on innovation, and the sports industry should be taking some notes.
A handful of companies are focusing on innovations in hydration technology, but the market is still new and there's need for maturation.
Sports Business Journal is honoring Sports Innovation Lab CEO Angela Ruggiero with a Forty Under 40 Award, presented in Los Angeles
Sports Innovation Lab and Octagon are continuing a partnership to bring thought-leadership events and content to the sports-tech sector.
The youth sports market continues to gain attention as more credible hardware and software companies move into the space
The NBA is experimenting with microtransactions on their mobile app, and it's an aggressive approach to dividing sports content for discrete consumption.
Fans spend a lot of game-day waiting in line. Venue apps help by speeding up stadium entry, concessions ordering and wayfinding. These services come with a pricetag, but even the world's most valuable franchises have some work to do.
We've been bullish on the next wave of wearables changing athlete performance. However, we remain skeptical that form factors that focus on wrist worn devices will have a meaningful impact or staying power in the market.
For many, contemporary esports content is inscrutable, and this could ultimately hamper market growth. Enter digital racing. The key to the future of esports may be in digital motorsports.
The sports technology market is charging full steam ahead. However, an innovative idea does not determine longevity, it must be matched with a plan to cost-effectively scale technology infrastructure.
Smart money is on investors who see the bigger picture - beyond sport - and step up to guide this market's growth
By pivoting away from 360 video and focusing on interactivity, sports content producers will need to radically reimagine sports experiences