Sports may be on hold, but athletes are pushing on.
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A recent report published by Leaders in partnership with Verizon Media is filled with data that signals Fluid Fans are here, and the sports industry will need to accommodate them.
In 2019, we told you about the Fluid Fan, and how they are defined by continuous change. This year, we’re getting the sports industry ready for Fluid FanTM behaviors by redefining fan engagement.
For smart venue technology, it's imperative to support what makes the live experience special: the power of togetherness.
Senior executives from across the sports industry have joined together to uncover the latest opportunities technology has created for the use of athlete data in media, sponsorship, and storytelling.